For Marketers

Ripple Effects
Put the power of the web behind your promotions


Imagine The Possibilities - Your  website becomes your full fledged product or promotional launch pad.  Build buzz and ripple your marketing and promotional messages across an ocean of media, search engines and online communities. 

You have unlimited opportunities to get your product or service noticed on the web.  With a BrightCite website and strategic product launch plan you can:

Pre-launch Your Product Or Service - It’s never to early to start building buzz.

Generate Interest - Display your upcoming product online to gather consumer interest in your product

Start a relationship with the search engines -The earlier your product content gets online the more visible you will be when your product launches.  It’s never too early to start capturing keyword relevance.

Build a customer list - Let customers register to be notified when your product launches.

Create Community

  • Start a product / promotion focused blog
  • Post previews of features
  • Gather comments and feedback from potential customers
  • Start buzz in online communities
  • Get your links picked up by social networks
  • Increase search engine visibility for long search phrases
  • Invite other authors to post on your blog

Build Targeted Landing Pages

  • Increase online advertising results by directing clicks to product specific landing pages
  • Increase search engine visibility
  • Increase visitor sales conversions with highly targeted content
  • Measure your product marketing effectiveness
  • Segment product benefits to specific customers

Test Potential Products and Marketing

  • Launch a micro-site designed to capture customer feedback
  • Gather feedback on specific products
  • Use analytics tracking to capture unbiased customer behavior data
  • Measure responsiveness to product messages and headlines

Learn more…